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Growth in online shopping and consumer confidence grows
, more and more sympathetic to purchase products via e-commerce, especially when it is not an emotional purchase and when the web saves money and the convenience of receiving the goods at home.


The same is true for products health / wellness / beauty.



But be careful in the choice of sites where you make purchases. Some useful advice:


1. The contacts

A site where the contact section is clear and evident indicating the location and telephone number.

A call allows the avoidance of doubt and to ensure the reliability and proficiency.


2. Prices

Be wary of sites where discounts are applied too high (above 20%) or too low prices.
The list price should be indicated and so the discounted price.

Low prices, in most cases, are not authorized by the manufacturers, and collide with its corporate policy seeks to protect the product and the price.

I am a free initiative of the seller, often unauthorized.

If the prices are very low even care must be taken:


- There may be products that do not pass the official distribution channels, but arriving in our country through parallel importation.


- There may be products nearing expiry.


A shopkeeper really do not practice these conditions.

  

3. The security of transactions

Choose sites which uses the new security systems Verified by Visa and MasterCard Secur Code. A reinforcing protection buyer and operator.


4. Right of withdrawal and Money Back Guarantee

Always read the Terms and Conditions of purchase, which must be disclosed on the website (otherwise the banks can not authorize the granting of virtual transactions online) and check that you have:

The right of withdrawal (required)

Product sales via the Internet are governed by the law Legislative Decree no. 185 of 22/05/1999 regulating the matter of distance, that is done outside of business premises.

The Money Back Guarantee (optional)


5. The reviews on the articles / on service

In the era of Web 2.0 is increasingly popular (and useful!) Exchange feedback related to their experience and tested product reviews. A great help for those who are going to try for the first time the product / service.

One of the precursors was Ebay, whose platform enables the buyer to issue a feedback on the seller, which is visible to all users. Not only that, on the basis of feedback received (positive, negative, neutral) Ebay creates statistics and defines penalties (ranging from loss of visibility, locked out for the seller).
  

6. The on-time delivery

It 'important that the delivery of the goods are clearly indicated on the site (in the product or in the purchasing conditions) and that they are respected. Where there are delays in delivery, a serious company information (phone or email) with regard to the customer inconvenience.

Delays of a few days are tolerable, due to the complex logistics system Italian not always perfectly efficient. Delays of weeks are a sign of lack of seriousness of the company.
  


Antiaging Club is attentive to the quality of its products and services and is committed to compliance with the rules described above.

But it is not for everyone. Recently we came across forums and consumer groups unhappy with an ecommerce:
cloned credit cards

non-delivery of goods

dramatic delays in delivery

no response to emails / consumer demands

Are some examples of bad service that displeased you, discourages potential customers and damage the company's image strongly.  


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