FEDERSALUS DATA: THE 75% OF ITALIANS WITH CARE HEALTH SUPPLEMENTS
Dietary supplements from the best brands
The period of economic crisis and insecurity in the country and, in 2012 led the Italians to reduce power consumption by eliminating unnecessary ones, and to search for others convenience.
Health, however, proved to be an important value that withstands the stress generated by the economic crisis: Italian 2 to 3, in fact, claim to put in place strategies to maintain and improve their health, in particular choosing dietary supplements and behaviors healthy lifestyles in terms of diet and physical activity.
This is what emerges from the data FederSalus, National Association of Firms health products (dietary supplements, fortified foods, health foods, functional foods): the most representative association of the dietary supplement industry in Italy with 140 member companies.
In a context of external voltages determined by the economic crisis, taking care of yourself seems to be a practical way to live 'positive thinking'. Maintain or improve their health is a basic need: so that consumption related to health do not seem to be affected much by the economic crisis. Although for the first time in the last 10 years are gathered Attentions spending and the pursuit of convenience.
The consumption of food supplements is a good choice for 75% of the Italians, who claims to have been used during the year to at least one product / supplement for personal well-being and to manage minor ailments. According to the data gennaio-December 2012 Nielsen Market Track Healthcare FederSalus were sold 140.7 million packs for a value of 1,908,700,000 Euros.
Dietary supplements from the best brands